TikTok's "Clean Girl Aesthetic" challenge: The popularity of minimalist makeup and low-maintenance fashion
Recently, a challenge trend called "Clean Girl Aesthetic" has been set off on TikTok, advocating a minimalist makeup and a low-maintenance and fashionable lifestyle. This trend quickly swept the entire network and became one of the hot topics in the past 10 days. This paper will analyze this phenomenon in a structured manner and attach relevant data.
1. What is "Clean Girl Aesthetic"?
"Clean Girl Aesthetic" is an aesthetic style with natural and simplicity as the core, emphasizing refreshing makeup, simple hairstyle and low-maintenance outfits. The core philosophy of this trend is to reduce over-modification, highlight natural beauty, while saving time and energy.
2. Trend data statistics
| index | data |
|---|---|
| TikTok related tag views | More than 500 million times |
| Number of videos participating in the challenge | More than 1 million |
| Popular Areas | United States, United Kingdom, Australia |
| User age distribution | 75% of the 18-34 years old |
3. Key elements of minimalist makeup
"Clean Girl Aesthetic"'s makeup is mainly natural, and the following are its core elements:
| element | describe |
|---|---|
| Base makeup | Lightweight and breathable foundation or BB cream that emphasizes natural skin tone |
| Eyebrow | Simple combing to maintain the original eyebrow shape |
| Eye makeup | Elegant eyeshadow and mascara to avoid heavy eyeliner |
| Lip makeup | Nude or light pink lipstick to highlight natural lip colors |
4. Low-maintenance and fashionable popular items
In addition to makeup, this trend is also reflected in dressing. Here are the popular items:
| Single product | Features |
|---|---|
| White shirt | Versatile and refreshing, suitable for all occasions |
| High-waisted jeans | Simple and fashionable, highlighting body proportions |
| Knitted cardigan | Comfortable and lazy, suitable for daily wear |
| Sports shoes | Practical, comfortable, in line with the concept of low maintenance |
5. Why is "Clean Girl Aesthetic" so popular?
1.Lifestyle changes after the epidemic: The epidemic has made people pay more attention to comfort and nature, and this trend just caters to this demand.
2.Time efficiency: Minimalist makeup and low-maintenance outfit save time and energy, suitable for busy modern life.
3.Sustainable fashion: This trend advocates reducing excessive consumption and is in line with the concept of sustainable development.
4.The push of social media: Algorithms of platforms such as TikTok have accelerated the spread of trends and attracted a large number of users to participate.
6. Future prospects
"Clean Girl Aesthetic" is not only an aesthetic trend, but also a reflection of a life attitude. As people's pursuit of nature and simplicity continues to increase, this trend is expected to continue to ferment and may even lead to more related topics.
In short, the popularity of "Clean Girl Aesthetic" reflects the modern people's yearning for nature, simplicity and efficient life. Whether it is makeup or outfit, this trend provides people with a new lifestyle choice.
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